Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business

Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business

Bokus

Why does Procter & Gamble repeatedly call on enthusiastic amateurs to solve scientific and technical challenges? How can companies as diverse as iStockphoto and Threadless employ just a handful of people, yet generate millions of dollars in re...

263.00 kr